Case study · Independent · 2020 to 2022

Top Rated Plus.
40+ clients. 95% job success.

For two years I ran my own book of business on Upwork, from first message to repeat work. Upwork put me in its Top Rated Plus tier, the top 3% of freelancers on the platform.

Top 3%
Top Rated Plus
95%
Job Success Score
40+
B2B and B2C clients
4
industries: tech, healthcare, real estate, nonprofits
The situation

No brand, no referrals, no safety net.

On a freelance marketplace you are the whole company: sales, delivery, account management and collections. Clients can leave a public score after every job, and that score decides whether the next client even opens your proposal.

I treated it as a full sales cycle, repeated forty times.

What I did

Win, deliver, keep.

01

Prospect and pitch

Short, specific proposals written for each client’s problem, not a template.

02

Discover and scope

A discovery call, a clear scope and honest expectations before any price was agreed.

03

Negotiate and close

More than 40 engagements across technology, healthcare, real estate and nonprofit clients.

40+
04

Deliver and expand

Repeat engagements and upsells came from results and from being easy to work with.

Repeat
05

Keep the score

A 95% Job Success Score across the whole period, which is what earned Top Rated Plus.

95%

“On a marketplace you are the whole company.
I ran mine into the top 3%.”

What it shows

What you get when you hire me.

01

I can sell myself

I won my own clients, with no brand behind me.

02

I manage expectations

The 95% score is forty clients saying the work matched the promise.

03

I keep clients

Repeat work and upsells, not churn.

Want this on your team?
Talk to me this week.

Available in two weeks. Remote, in any time zone.

eolufemizion@gmail.com
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