About
I Build Go-To-Market Systems That Drive Revenue
I work with founders and global teams to turn positioning into pipeline and pipeline into predictable growth.
TWO STEPS TO BRILLIANCE
Strategic Consulting Consulting Connectionsfor Lasting Success
S1E1: PILOT
Earlier in my career, I worked deep in execution: copy, campaigns, funnels, launches. Over time, it became clear that results didn’t come from doing more deliverables. They came from clear offers, focused positioning, and disciplined follow-through. That’s where my work shifted from execution to ownership.
S1E2: EXECUTION → OWNERSHIP
Today, I partner directly with founders and growth leads to define what we’re selling, who we’re selling to, and how we’re going to win the market. That means fewer assumptions, faster testing, and decisions grounded in revenue, not vanity metrics.
S1E3: HOW I WORK
I work directly with decision-makers; no layers, no hand-offs
I move fast, test early, and refine based on real market response
I connect strategy to execution so messaging, outreach, and funnel mechanics stay aligned
I document what works so growth becomes repeatable, not fragile
WHO THIS ISN'T FOR
This isn’t a fit if you’re looking for:
More activity without clear ownership or accountability
Vanity metrics instead of qualified conversations and revenue
A vendor to execute tasks without context, strategy, or decision power
I work best with teams that want clarity, focus, and outcomes they can measure.